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[Music] hello and welcome to our podcast on the protection of intellectual property rights in china for this episode we are glad to have peter joining us hello peter and welcome hi leonardo its my pleasure to be here today and discuss the latest ipr developments with you very good todays episode will address the revision of the chinese trademark law adopted in 2019 focusing on what has changed when registering trademarks in china for european small and medium enterprises very interesting subject so what are the most important changes included in the new law first of all the new law explicitly prohibits bad faith trademark filings which is one of the main ip threats for smes in china however this doesnt mean that such filings will never occur as bad faith can be difficult to establish for usmes registering as soon as possible is still the best option for protecting trademarks is this related to chinas first file system exactly as china uses a first to file system many smes are cut o