Revise paragraph in the Social Media Press Release

Aug 6th, 2022
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How to revise paragraph in the Social Media Press Release

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whats up otters my names scott bartnick im one of the founders here at otter pr today were going to talk about press release distribution [Music] so if youve seen some of my other videos we talked about what a press release is and why you want to use one the different types of press releases and really the value of a press release so in this video we want to talk about how to get it out there how to distribute the press release get your story in front of the masses in front of the audience and so what i want to explain to you is theres really two reasons to do this and two ways to do this so one you can do a press release for the seo and kind of the link juice and the as seen on and so what i mean by that is if you do a press release on a wire itll show up on a whole bunch of affiliate sites so yahoo finance fox bloomberg things like that where itd actually show up itll say press release on the top and ill have the whole story that youve written and curated with the hopes th

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The lead paragraph is the most important part of the release and needs to contain the most important information. It should answer the following questions, who, what, when, where, why and how.
Editing Your Press Release: 9 Tips for Getting it Right Set aside time for editing at the outset. Give it a fresh read, from beginning to end. Revisit the original assignment. Scan for weasel words and buried ledes. Review tone, voice and style. Scrutinize the use of jargon. Trim the superlatives.
How can you effectively edit content for press releases and media Know your audience and purpose. Follow the inverted pyramid. Use clear and concise language. Check your grammar and spelling. Proofread your content. Heres what else to consider. Be the first to add your personal experience.
PR Oops: How to Correct Misinformation in a Press Release Step 1: Identify and Acknowledge the Error. Step 2: Assess the Severity of the Error. Step 3: Correct the Error. Step 4: Notify Relevant Parties. Step 5: Review Internal Processes. Step 6: Learn from the Mistake.
The summary paragraph in your press release is exactly what it sounds like. Its a summary of your press release information. Its positioned after the headline and before the first paragraph. Generally speaking, the press release summary is anywhere from one to four sentences.
A standard press release follows these points: Headline. Subheader / Lead. Dateline. Body. Quote. Company info (boilerplate) Logo. Media contact information.
7 Ways to Make Your Press Release Go Further #1. Add your press release to your newsroom. #2. Write a blog post. #3. Turn it into a sales enablement tool. #4. Create an article for your newsletter. #5. Put it on video. #6. Socialize it. #7. Make it ad-worthy.

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