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ah the dreaded monthly social media sure its integral for monitoring your Brands growth and informing your content strategy but it can also be a little bit confusing so if youve ever wondered what metrics I should be tracking or how should I present data in a way thats less of a snore then youre in the right place hi Im Joy from later and today Im going to be showing you how to deliver a high level social media report that breaks down what worked what didnt and how to keep it all super engaging consider this the end of ugly spreadsheets and lets dive right into the data what to include in a social media report so first things first what exactly should you include in a social media report well it all depends on what your goals and channels youre managing but generally most social media reports will have the following metrics follower growth the number of posts published docHub engagement link clicks video views sessions ad spend and the month-over-month percentage increase or d