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Hey there, fellow marketers. Professor Wolters here. And today were going to talk about our requests for proposals. Basically, what these are, this is when a firm kind of announces, Hey, we need help, suppliers, could you deliver something that can solve our problem? And heres kind of a background, so you know what were gonna do. Okay, thats the kind of overall idea of what one is. And what I want to kind of go through today are the different parts of requests for proposal. So for example, if a school system is looking to build a new school, theyll put out a request for proposal saying, Hey, builders and contractors out there, were looking to build a new high school thatll hold 2000 students in a public school setting. Theyll have this kind of idea, and then companies will come with proposals for them. Thats why its a request for proposal, okay? Now, when you make your request for proposal, what youre going to do is youre going to start out with a statement of purp