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hello one hi welcome to channel WallStreetMojo watch the video till the end also if you are new to this channel then you can subscribe us by clicking the bell ican today we have topics with us is called mark to market accounting m2m marketing m2m accounting is or m2m is done very its very normal or a common thing in finance for stock market so first what is the m2m marketing or m2m accounting okay fine see m2m accounting is very simple concept which means you know recording the value of the given asset at the current market value instead of the historical buying price instead of the historical buying price so m2 marketing m2m accounting means you know recording the value of the balance sheet assets and liabilities at the current market value okay with the aim to provide a fair appraisal of the companys financials now lets discuss the m2m that is Mark to marketing accounting versus historical accounting now see accounting data is historical in nature accounting data is his