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In this video tutorial, the presenter demonstrates how to create a web design proposal from scratch, using a personal template suited for a successful freelancing business. The video covers the key aspects of creating an effective proposal, including what to include in it, how to send it, and how to secure a signature. The presenter recommends starting with an existing template from client management software but provides steps for crafting a proposal independently. These steps emphasize obtaining a clear client brief by asking specific questions about the client's business, target market, desired website actions, unique selling points, customer value, and current acquisition methods.
