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In this episode of the Contract Teardown Show from Law Insider, attorney Giselle Ayala discusses Shaquille O'Neal's endorsement agreement with Papa John's. She highlights the significance of influencer marketing, using a humorous anecdote about her son questioning her profession. The episode focuses on the intricacies of the endorsement deal, shedding light on the contractual aspects involved in such agreements. Giselle aims to break down the details of the contract and explore its implications in the context of influencer partnerships, emphasizing the importance of these agreements in modern marketing strategies.