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[upbeat guitar music] Were gonna be talking about the PR process. We covered it early on in the semester and were coming up to the point where you are presenting the campaign youve worked on to the entire class. You are turning in a printed RPIE, and youre making a verbal presentation of what you either are proposing would be a good campaign, or saying was a good campaign and youve run it. So I want to walk you through what should be present, what it should look like, kind of cover those areas so youre prepared. On the board, were gonna go through a lot of different details. Obviously you can see we have the four basic parts. Research, programming, implementation, evaluation. That should be almost mundane to you at this point. Its just kind of how you order the information that youre presenting. But within that, theres certain things you should consider. So Im gonna through those four parts and then well talk about ways you can display it, what should be included in the
