Easily Replace Brand Logo from the Copyright License Agreement For Artwork

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How to Replace Brand Logo from the Copyright License Agreement For Artwork

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hey guys welcome back to my channel my name is megan if you guys have not been here before thank you so much for coming im a graphic designer i design a lot of logos a lot of websites pretty much a branding suite for all of my clients and yeah if youre new here thank you so much for coming today is going to be a video that i have actually been getting asked a lot about not only from clients but from you guys as well about copywriting and more of the legal side of designing which unfortunately is something that we have to deal with as artists and creatives is protecting our work because its so easy for somebody even huge companies to take our work and make it their own so im going to go over all the things ive researched for this video all the things ive gone through as a designer and hopefully they help you i know i wish it was more of an exciting topic but this is something that is very important to know and i really encourage you guys to do your own research as well and talk to

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Below are some common questions from our customers that may provide you with the answer you're looking for. If you can't find an answer to your question, please don't hesitate to reach out to us.

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What happens if my logo is similar to another?

To protect your rights to use your logo, you should register your logo as a trademark. This gives you exclusive rights to use that logo in its registered class of goods or services. If another business in the same or related class is using a logo similar to yours, they may be infringing your trade mark rights.

Is copyright for logo an artwork?

Is a logo subject to copyright? Yes. A logo that includes artistic or design elements, (i.e. not just the name on its own), is legally regarded as being a work of artistic creation and therefore will be protected under copyright law.

How different does a logo have to be to avoid copyright infringement?

The 20 Percent Rule. If youre interested in trademarks and design, you may have heard that you only need to alter a logo by about 20 to 25 percent in order to claim it as your own. It can be inspired by a logo that already exists and is in use as long as it differs enough that it appears to be its own design.

Can I change a logo and use it?

If the modified mark contains the essence of the original mark, material alteration has occurred. The basic change that occurs is small enough that it creates the same commercial impression. Alteration in this manner is copyright infringement.

When you license original artwork to a corporation to use in their logo you receive this type of compensation?

In return for granting the license, you receive a royalty, which is usually either a lump-sum payment or a continuing payment (on a monthly or quarterly basis), based upon a percentage of the income from the licensed artwork.

How can I use an image without copyright infringement?

If you edit an image that you didnt create, copyright law still applies. The only way to avoid copyright infringement with images is to create unique works, purchase a license to use an image or find a free-to-use image.

How different does my logo need to be?

The 20 Percent Rule. If youre interested in trademarks and design, you may have heard that you only need to alter a logo by about 20 to 25 percent in order to claim it as your own. It can be inspired by a logo that already exists and is in use as long as it differs enough that it appears to be its own design.

What is fair use of a logo?

Fair use is a term in trademark law that means using a mark in such a way that it will not infringe upon the owners rights. A common defense in trademark infringement litigation, fair use provides that a party may use a protected mark not as an actual trademark, but rather, for its descriptive meaning.

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Replace Brand Logo from the Copyright License Agreement For Artwork