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This tutorial focuses on writing and designing a business proposal using insights from over 570,000 proposals analyzed on the PandaDoc platform. It outlines that proposals should generally consist of nine main parts and be six to ten pages long for smaller deals (under $10,000). For larger enterprise deals, they may be longer but should not exceed 50 pages. The key components to include are: a cover page, cover letter, table of contents, executive summary, solution section, pricing page, About Us section, testimonials and social proof, and a final agreement with a call to action. The structure may vary based on industry or company size.