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In this webinar highlights, Gary Smith and customer Derek Davis from Gilbarco Veeder-Root discuss improving sales forecast accuracy in Salesforce. They identify that for many B2B companies, the sales cycle typically lasts two to three months. They emphasize a critical point: if deals are currently in the prospecting stage of the sales process—defined as the first stage in Salesforce—those expected to close this month may not realistically do so, especially if the sales cycle extends beyond the current month. This insight serves as a foundation for analyzing and enhancing sales forecasting practices.