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hello in this explainer video im going to look at the main types of intellectual property rights that can be owned by a business and then shine a light on who owns the intellectual property in works created by your staff both employers and contractors intellectual property rights basically describe the rights which protect creations of the human intellect this just doesnt just resign to grand designs and groundbreaking inventions or the coca-cola formula but it can also cover much more run-of-the-mill things such as the design and creation of a label a piece of software code a logo a video clip a jingle or a component in some equipment all of these have been conceived and created by someone and have or potentially have value to the business the difficulty with intellectual property rights is theyre hard to protect while you can cameras and hire security guards to protect your real estate once your creations have gone forth into the outside world theres little to stop the unscrupul