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In this webinar, Gary Smith and customer Derek Davis from Gilbarco Veeder-Root discuss enhancing the accuracy of sales forecasts in Salesforce.com. They highlight a common scenario in B2B companies where the sales cycle typically lasts two to three months. They emphasize the importance of evaluating the stage of deals classified as "prospecting," which is the first stage in the sales process. Given that it's December and considering the sales cycle length, attendees are encouraged to assess whether deals in prospecting are likely to close within the current month, which is crucial for accurate forecasting.