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A social media policy is an internal document that guides how employees interact on social media platforms. With the rise of Facebook, Instagram, Twitter, and others, companies have enhanced opportunities to engage potential customers and build their brand identity. However, the rapid and visible nature of social media poses risks; insensitive employee posts can damage a company's reputation. This video tutorial explores the importance of social media policies and outlines their essential components. eFORMS, the leading document database, will provide a customizable social media policy link at the video's conclusion. It also emphasizes understanding the distinction between social media policies and social media usage.