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Writing a press release is crucial for your promotional campaign, as it can determine whether you receive press or radio coverage. In this tutorial, you’ll learn how to craft an effective press release. Acknowledging the challenge of writing about oneself, much like creating a CV or bio, this press release is vital for marketing your music and product. Begin by gathering all necessary information, starting with your artist bio and summarizing it into bullet points. You'll also need a private streaming link for your release; using SoundCloud is recommended to upload your MP3 as private, making it accessible for journalists and producers to listen to your work.