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Here are 5 surefire ways to write subject lines that will get your subscribers to actually OPEN your emails! Hi guys, its Alex and in this video, Ill be sharing my 5 tips for copywriting compelling email subject lines. Now, Ive spoken about the importance of your headlines before. Headlines are strategically written, attention-grabbing statements with the sole purpose of getting your reader to engage with you to either click an ad, continue reading your sales message or yes, even watch your YouTube video. They are the VERY first thing your prospect reads. So, yes, you guessed it, subject lines are essentially the HEADLINES of your email marketing But to nail a compelling email subject line that stands out among a sea of other emails and gets your subscribers to open and actually READ your message? Now, thats a tall mission. A great subject line needs to communicate the promise of value. It needs to tell your subscribers that whats inside will benefit them And it nee