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In this episode of Senayan PR, the host discusses how to create a public relations (PR) plan. They emphasize the importance of having a strategy, whether for a major campaign or smaller projects. A PR plan serves as a blueprint outlining the approach, budget, and evaluation methods for the project. The host introduces the concept of the seven steps involved in developing a PR plan and hints at sharing valuable insights throughout the episode. Tune in for a structured approach to effectively organizing PR efforts.