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[Music] hello everyone my name is kayla and im a new intern here at boston free radio today im going to guide you through making a promo for your radio show or podcast first thing what is a promo a promo is a 30 second to one minute advertisement for your radio show or podcast think of it as selling your show to the public by airing this promo either online through social media or on ad spot on fm radio or something else this sound bite is the best way to get people listening to your content there are some key points you want to include in your promo first an introduction saying who you are and the name of your show im going to create my own example um a hypothetical podcast that i would make just to show you for the intro i would say hey there this is kayla the host of everyones favorite alt rock podcast femme fatales the rest of your podcast should essentially be an elevator pitch concerning what the show is about and what kind of content you should expect the first thing you wa