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In this video tutorial, Jordan Steen, known as the Serial Entrepreneur, outlines how to create a client proposal that details services and costs. He emphasizes the importance of crafting a well-structured proposal to secure business deals. The video promises step-by-step guidance on what to include in the proposal. Steen invites viewers interested in starting a marketing agency, building a personal brand, or launching an online business to subscribe for future content, including free trainings, templates, and proposals. The tutorial will transition to a screen demonstration to provide practical examples.