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In this tutorial, Matt introduces a resource designed to assist freelancers in writing better project proposals. He highlights the common frustrations freelancers experience, such as submitting proposals and receiving no response or losing clients after extensive communication. Matt emphasizes that the quality of a proposal is crucial in securing new projects, yet many freelancers struggle with writing effective ones. He suggests that common proposals often fail to align with project goals, present only a single option, and include excessive legal jargon. Instead, Matt advocates for proposals that focus on client needs and demonstrate clear value, rather than merely serving as legal protections.
