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An executive summary serves as a concise overview of your business plan, akin to an elevator pitch, and is essential for attracting investors or guiding corporate growth. Writing it can be straightforward yet challenging due to its multifaceted purpose. The summary should be strategically placed at the beginning of your business plan or on the "About Us" page of your website, as it’s often the first section readers engage with. It must be compelling and informative within one to two pages. The presentation includes key components about your company, setting the stage for interest and engagement. Additionally, the tutorial will highlight a common mistake to avoid in crafting an executive summary.
