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In this tutorial, the speaker discusses how to create an effective digital marketing proposal, which is essential for gaining prospects' trust and securing investment. They emphasize that a concise proposal is key to closing deals, especially as more people venture into freelancing in digital marketing. The presenter shares their own proposal strategy, noting that while it may not be the best, it has proven successful in closing clients. They advocate for brevity, stating that their example proposal consists of only 16 slides, excluding the title slide, underscoring their preference for straightforward and succinct presentations rather than lengthy documents.
