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In this tutorial, Demi from Le Strategies discusses technical proposal writing for B2B sales. Technical proposal writing involves detailing the technical aspects of a solution, not exclusively in a technological sense, but by clearly describing the offered service. It’s essential to present information in an informative way, avoiding overly technical language that might alienate the audience, who may not be familiar with specific terms. The key step in creating effective technical proposal content is accurately scoping the project, which sets the foundation for the proposal’s clarity and effectiveness.