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In this YouTube tutorial, Andrew Kraus, co-founder of InventRight, welcomes Joan Smith, an alumnus and unique success story in the world of licensing. Unlike typical product licensing, Joan specializes in licensing her artwork for use on various company products. Andrew and Joan engage in an interview, discussing the nuances of this process and emphasizing the need to raise awareness that art licensing is a viable option for creators. Their conversation aims to inform and inspire others about this distinctive avenue within the invention and licensing space.