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In this episode of Senayan PR, the host discusses how to create a public relations (PR) plan, prompted by a question from viewers. The importance of having a PR strategy is emphasized, noting that it can be useful for various projects, campaigns, or long-term brand planning. A well-structured plan acts as a blueprint outlining objectives, approaches, budgeting, and evaluation methods for the project. The host promises to guide the audience through the steps to develop an effective PR plan, along with sharing valuable insights and tips.