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Negative cash flow. What causes it, what does it indicate about a business, and how do you analyze it? Hey and thanks for tuning in, Holly Shields here for Kalkine Media. The cash flow situation where a business has utilised more cash than it takes in results in what we call negative cash flow. It generally happens during the initial phase of a business where the company struggles for funding and has much more expenses to cover. Negative cash flow can be caused by a number of things. Namely; Generating low profit - when the company fails to recover its operating expenses by selling its products or service to its customers. Excessive investments. We know that investments are made with the expectation of earning extra profit. However, excessive investments ultimately drain away from the fund and give a negative cash flow to the company. Poor financial planning. Essentially, failure to plan investments, expenses and strategies to overcome all the cash outflow