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In this tutorial, Devon Dean from ProjectManager.com explains how to effectively sell a project through a project proposal. He emphasizes that successful funding relies heavily on personal relationships; decision makers are more influenced by direct interactions than by the proposal document alone. While creating the proposal, it's crucial for project sponsors and advocates to actively engage with decision makers, using lobbying sessions and discussions to clarify and refine their understanding of the project's goals and needs. Without this interpersonal communication, even the best written proposal may not secure funding or support.
