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[Music] we interrupt this program to bring you a special report ott just got well more over the top now you can see more granular data with additional streaming services broken out including hulu paramount plus pluto tv peacock and 2b but even more weve expanded our ott panel to include data directly from viewers on connected tv so for ott lets go uth thats under the hood for those in the know from the home page click into my tools and scroll to top advertisers and categories then lets single out ott in the device drop-down when the page loads youll find the top brands and categories with ott spending impressions diving deeper into either an advertiser or category you can scroll down to find the top streaming services broken out and with ott spend docHubing over 2.8 billion dollars and more than 109 billion impressions this year alone it seems like brands are jgs thats just getting started sorry ott has us really digging the acronyms to find out more or schedule a demo hit the bu