Modify brand name in CWK

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Aug 6th, 2022
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How to modify brand name in CWK

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how to change the name of the company via eServices to be able to change the name the first step will be to reserve the new name for your company please see the video on name reservation or visit the cipc website for assistance in reserving a name you should have registered as a customer and have adequate credit in your customer code if you have not done so yet please see the video on how to register as a customer to add credit to your customer code you will need to make a deposit into the cipc bank account using your customer code as reference the banking details can be found on the cipc website to start the process visit w-w-w cipc dot co dot za from the top menu bar select online transacting and select eServices from the drop down tab you will be redirected to the eServices login screen click on customer login complete the required fields please note that it is case sensitive type in the security code the security code is also case sensitive click on cipc Terms amp;amp; Conditions

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While the cost of a renaming effort, which often requires rebranding too, can range anywhere from $100,000 to $1 million, depending on the size of the business, companies do it all the time. Just look at FedExs Kinkos brand, which became FedEx Office in 2008, or Sprints name change from United Telecom back in 1992.
The rebranding process: How to do a rebrand from start to finish Identify your new target audience and buyer personas. Explore your brands updated story and vision. Establish new brand colors, logos, fonts, and graphics. Rethink your brand name and tagline.
How to create a brand name Check your brand names availability. Dont get cute with your brand name. Aim for simplicity. Think about the logo. Consider future growth. Secure social media accounts with your brand name. Consider your company values. Prioritize uniqueness.
When done right, the opportunities entailed by a successful business name change far outweigh the risks. These risks do mean that its best to partner with a branding agency whenever you attempt a business name change.
Generally, businesses need a new EIN when their ownership or structure has changed. Although changing the name of your business does not require you to obtain a new EIN, you may wish to visit the Business name change page to find out what actions are required if you change the name of your business.
How to plan for a rebrand with a name change Put together the right team. Craft a comprehensive rebranding plan. Communicate, communicate, communicate. Expect to spend more on your rebrand and secure the funding now. Loop the right people in at the right time. Consider the impact on your existing brand equity.

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