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In this tutorial from Consulting Business School, the focus is on client proposal presentations, a critical aspect of a consulting business. The speaker emphasizes the importance of crafting high-quality, winning proposals, which can vary based on the consultant's experience and client relationships. For some, the process may be straightforward, with clients directly requesting assistance, leading to a proposal that outlines objectives, timelines, and costs. However, for larger projects, there is often competition, as companies may solicit proposals from multiple consulting firms. The tutorial aims to provide guidance on navigating both straightforward and competitive proposal scenarios.
