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In this Business School 101 tutorial, the speaker discusses strategic alliances, which are voluntary arrangements between firms to share knowledge, resources, and capabilities aimed at developing products, processes, or services. The prevalence of such alliances has significantly increased in recent decades as firms seek to enhance their strengths or mitigate weaknesses. The video explores key questions, including the definition of a strategic alliance, the reasons firms choose to form them, the major types of alliances, and notable real-world examples, emphasizing their growing importance in corporate strategy.
