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In this tutorial, Devon Dean from ProjectManager.com explains how to effectively sell a project through a well-crafted project proposal. He emphasizes that personal interactions are crucial; decision-makers are unlikely to approve funding based solely on the proposal document. Instead, it's essential to engage with stakeholders and decision-makers to build support for the project. Dean advises project sponsors and champions to actively lobby and hold one-on-one meetings during the proposal preparation phase, allowing them to refine their understanding of the project and its alignment with organizational goals. This proactive approach increases the chances of securing funding and resources.
