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In this tutorial, Devon Dean from ProjectManager.com discusses how to effectively sell a project through a well-prepared project proposal. He emphasizes the importance of personal interaction, noting that proposals are unlikely to succeed without prior communication with decision makers. Dean highlights that writing a strong proposal is not enough; project sponsors and champions must actively lobby and engage with decision makers. He suggests using these lobbying sessions and one-on-one meetings to refine the proposal and better understand the needs and interests of the stakeholders. This proactive approach increases the likelihood of securing funding and support for the project.
