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In this episode of Senayan PR, the host discusses how to create a public relations plan, responding to a viewer's question from a previous episode. They emphasize the importance of having a PR strategy for various projects, whether for a long-term campaign or small initiatives. A PR plan serves as a blueprint that outlines the project's objectives, budget, and evaluation methods. The host will outline the steps necessary to develop a PR plan and share helpful tips along the way. The episode aims to provide viewers with a practical approach to effective public relations planning.
