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In this tutorial, the speaker discusses creating an effective project charter to kickstart projects and gain approvals in a business context. They introduce a highly useful project charter template and outline its key sections, demonstrating how to create it in Excel. The first step involves labeling the document as a "Project Charter" to clarify its purpose. Following this, the speaker emphasizes the importance of including general project information, such as the project name and project sponsor, in the charter. The tutorial aims to provide practical insights and a ready-to-use template for immediate application in various business scenarios.