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As a copywriter, there is nothing worse than spending hours on an email marketing campaign, only to find out that it landed in the Promotions folder, or worse, triggered the spam police. Keep watching to learn my seven tips to massively improve conversions by actually making it to the inbox. Hey guys, its Alex, and this week I want to talk about email marketing. Now, writing email sequences and promotional campaigns is one of my favorite things to do as a copywriter, But lately, Ive been finding it harder and harder to get my emails into my audiences primary inbox. Heaven forbid, people who actually signed up to get emails from me should actually get them, am I right? Now, when we hear the word spam, its really easy to think about all those emails we get about that magical blue pill, or that contest you never entered, or that long-lost relative who has an inheritance of one million dollars to send you, or worse, those phishing emails with sketchy files, viruses, and links meant to
