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To improve your product, marketing, and sales, it is essential to understand your customers' thoughts. While analytics can only take you so far, direct customer feedback is crucial. Customer satisfaction surveys are the best way to gather comprehensive information to elevate your business. In this tutorial, Trent Cannelly explains why you need customer surveys, when and how to ask for feedback, survey structure, question types, asking techniques, and data analysis. As a marketing strategist, Trent specializes in helping businesses enhance their operations through marketing, sales, and analytics.