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In this video, the presenter demonstrates how to create a web design proposal from scratch, using the same template for their successful freelancing business. Viewers can download the Word template via a link in the description. Key topics covered include crafting an effective proposal, what content to include, how to send it, and ensure it's signed. The quick method is to use an existing template, but the tutorial outlines a step-by-step approach for creating one from scratch: obtaining a clear client brief, which includes crucial questions about the client's business, target market, desired visitor actions on the website, unique selling points, customer value, and current lead generation methods.
