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Nine basic building blocks of an organization's business model: 1. Customer segments 2. Value proposition for each segment 3. Channels to reach customers 4. Customer relationships 5. Revenue streams 6. Key resources and activities 7. Key partners 8. Cost structure. Use the Business Model Canvas to map, discuss, design, and invent new business models. Customer segments are the people and organizations you're creating value for, with specific value propositions for each segment. Channels are how you reach customers, and customer relationships are established. Revenue streams, key resources and activities, partners, and cost structure are also crucial.