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do you want to increase online mentions create more backlinks and greatly boost brand awareness who doesnt digital pr can do just that and one of the often most overlooked digital pr strategies is the creation and distribution of press releases and before you shout at your screen telling me that theyre so 1906 youre wrong they can be so beneficial for your digital marketing strategy so im going to talk you through why you need press release distribution the process and how to use it within your seo strategy a press release is written text about specific news or an event thats happening within your business or has recently happened press releases are a proactive way to provide journalists and media outlets with important information about an organization so they can write their own piece and publish it more so nowadays online look at it like digital storytelling you want your press release to be interesting and exciting enough to capture the attention of media outlets vlogs and oth
