Join data in the Book Press Release

Aug 6th, 2022
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How to join data in the Book Press Release

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- One of the things a lot of book marketing packages includes is a press release for the book launch. You know those lovely, little, one or two pagers that give a headline, a quote, and a few details about the book? It sounds good in theory, you probably want media attention for your book launch, but is a press release actually useful for you as an author? If youve been wondering about press releases for your book launch and book marketing, this video is for you. (upbeat music) Hey, there, Im Julie the Book Broad, from Book Launchers, were your professional self-publishing team helping you write, publish, and promote a nonfiction book that will help you have a huge impact on your readers, and done right, will help you grow your brand, build your business and make you money. The best part? You keep all rights and royalties, baby! Yeah! (chuckles) Press releases were all the rage in the 1990s. You needed a press release to get the attention of media, and as a business you issued a pre

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What should a book press release include? A well-written book press release needs to grab the readers attention, describe what your book is about and why people should read it, and provide basic information about the book for selling and distribution (e.g. title, author, publication date, where to buy).
The seven parts of a press release include the headline, dateline, introduction (lead or lead-in), body, boilerplate, call to action (CTA), and contact information. The body contains the key takeaways and the quote in our list above.
The essential tool to help you get your story out there Write a clear, captivating headline. Include the release date and your location. Quickly tell them what they need to know. Then give more context. Be honest and unbiased. Eliminate industry jargon. Include relevant, colorful quotes. Sign off appropriately.
The body of a press release should contain all the information the media outlet is being asked to publish. It should be separated from the headline by one space, as should each of its paragraphs. A press release should begin with a lead paragraph and conclude with a boilerplate.
How can you write a press release that meets AP style guidelines? Choose a catchy headline. Write a compelling lead. Provide supporting details. Follow the inverted pyramid structure. Include a boilerplate and contact information. Proofread and format your press release. or -30- to indicate the end of the press release.
The foundations of your PR plan are the five ws - who do you want to docHub, where will you find those readers, what will interest them, why your stories will matter, and when will you be sharing them. You will also need to consider how much time you can spend on PR and what budget you could dedicate to it each year.
How to write a press release in 9 steps Choose your target audience. Craft an attention-grabbing headline. Add more information with your lead. Include the dateline. Provide the details of your announcement in the body. Include a quote to add credibility or more details. Provide your company info in the boilerplate.

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