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Are you looking to increase your brands docHub, gain more market share, or enhance your brands reputation? Well, in this video, we look at how co-branding can help you to build your brand. Hi, and welcome to weekly brand tips brought to you by Elements, Brand Management, weekly videos, designed to help you unlock your Brands potential. So you can stand out from the competition. And create impact, please subscribe using the button below this video. And if you hit the bell notification, youll be notified every time a new video drops. So what is co branding? Co-branding is a marketing strategy that utilizes two or more brand names on a product or service to create a strategic Alliance. Co-branding can boost the reputation of two or more brands depending on the strategy used, but there are four distinct strategies at play. When you start to do a co-branding project, these are to gain market share, global brand, brand reinforcement or brand extension strategy. Co-branding examples, Starb
