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In this tutorial, the speaker emphasizes the importance of forecasting and budgeting for finance professionals, particularly financial analysts. The process typically involves predicting future values based on historical data, such as sales or key performance indicators (KPIs). The video demonstrates an Excel feature that simplifies creating forecasts. Using Home Depot's quarterly sales data from 2012 to 2021, the tutorial guides viewers through calculating a sales forecast for upcoming quarters. The speaker suggests initially plotting the data on a line chart for a clearer overview, highlighting the dates and sales figures to facilitate analysis.