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if your companys like most companies fortunately most of your IP activity is going to be licensing not litigation thats a good thing what is licensing well a license is essentially an agreement between the licensed or the owner of Technology and the licensee the company that wants to use that technology so they enter into an agreement whereby the licensee gets the rights to use the technology and the license or gets something maybe money maybe something else in a technology context licensing really involves business considerations technical considerations and of course legal considerations and you really want to make sure at the very beginning you know what success looks like in all three fronts know what your objectives are when youre licensing one thing to keep in mind its very important flexibility flexibility flexibility the hallmark of licensing is flexibility there is so much you can do to change the deal that you can almost always find some kind of a solution that works both