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welcome to OE TV where we explore everything branding design marketing and stuff thatamp;#39;s just plain cool Iamp;#39;m Andy and today weamp;#39;re diving into brand image your visual brand image is more than just a logo itamp;#39;s an impression in the mind of customers and itamp;#39;s informed by every interaction they have with your brand this may start with a logo but it also includes everything from colors and typography to icons and photography all these things make up your identity system and when organized into a shareable brand standards document can result in clarity and consistency throughout your organization itamp;#39;s also important to consider how your brand image will live within the world how will it translate on a billboard or on the side of a pencil imagine your different brand elements in the wild and put yourself in the shoes of a customer your brand image should always support your values and voice and stand out to your audience are there any bran