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hi its Michael zipper ski from consulting success.com and Im gonna share with you two of the most common mistakes that consults make when it comes to proposals and what you can do to avoid them so the first mistake that many consultants ulting business many many years ago I thought that a proposal was you know it was a marketing material was something that I needed to really you know demonstrate and and sell it like it was a marketing material I believed I thought that I I needed to do a lot of selling and promotion and convincing in the proposal and so I would send off these proposals they be pages long pages long with all the information about my background and you know what weve achieved and this that in the other and clients never read through them because thats not the role of a proposal you know if youre introducing new information in your proposal then what youre really doing is opening up the opportunity for a buyer to be surprised to not you know to really misunderstand
