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In this video, Eric Goldschein from Fundera discusses the potential of starting an import/export business, emphasizing its resilience regardless of global economic fluctuations. The import/export market encompasses various categories, including capital goods, consumer items, and food and beverages, totaling hundreds of billions in value. He highlights the importance of trade as a longstanding practice, facilitating access to products like clothing from China and cars from Germany. If you have identified a product suitable for a different market, it's time to explore import/export opportunities. Goldschein also mentions different business models, such as export management companies (EMCs), which assist domestic businesses in exporting goods to new markets.