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In this tutorial, Eric Goldschein from Fundera discusses starting an import/export business, emphasizing its resilience regardless of the global economy. The import/export market, encompassing capital goods, consumer goods, equipment, and food, is crucial, generating hundreds of billions of dollars due to the longstanding tradition of trade. He highlights the opportunities for importing products like clothing from China or olive oil from Spain. Aspiring entrepreneurs are encouraged to identify products that may succeed in new markets and explore import/export opportunities. Additionally, Goldschein introduces the concept of an export management company (EMC), which focuses on exporting goods for domestic businesses seeking to enter different markets.