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In this tutorial, Eric Goldschein from Fundera discusses the opportunities in starting an import/export business, highlighting its resilience in various economic conditions. The import/export market, valued in the hundreds of billions, encompasses a wide range of products such as capital goods, consumer goods, and food. Goldschein emphasizes the historical significance of trade and its global reach, illustrated by examples like clothing from China and olive oil from Spain. He encourages those who identify a potentially successful product in another market to pursue importing or exporting as a business. Additionally, he mentions options such as starting an export management company (EMC) to facilitate exports for domestic businesses targeting different markets.