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In this video, Eric Goldschein from Fundera discusses starting an import/export business. He emphasizes the stability of the import/export market, which encompasses various categories such as capital goods, consumer goods, and food. The industry is valued at hundreds of billions of dollars, rooted in the long history of trade. As an example, he highlights how goods from different countries, like clothing from China and cars from Germany, are facilitated through importing and exporting. If you've identified a promising product for another market, he suggests exploring import/export opportunities. He also mentions different types of businesses, such as export management companies (EMCs), that help domestic businesses sell internationally.